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PowerUp School Challenge Video

About This Project

PowerUp is a program that is ran by HealthPartners with the goal of getting the community to eat better and move more. The School Challenge is a program where PowerUp goes to schools in Minnesota and Western Wisconsin to teach kids about eating healthier and moving more. This segment of the video is the “Dance Break”.

Creative Direction: Ian Toyozumi
Copy/Video Production: Tom Lieberman Liebermania 

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Creative Direction